The 1st application of its time

We put the power back in the salesperson's hands.

Autotraxs is the first all-in-one automotive CRM, DMS, and AI social media manager — a platform that gives every salesperson, manager, GSM, and GM the tools to grow their own book of business and put a complete deal together from start to finish.

Top performers.

1st

Application of its time

1

Platform for the whole car business

100%

Power in the rep's hands

24/7

Run your book from anywhere

What Autotraxs is

Four products. One platform.

Most automotive software solves one corner of the business. Autotraxs is the first platform to put a CRM, a DMS, an AI social media manager, and a market-value tool together — so a salesperson can run their entire book of business from one link.

Automotive CRM

A lead-generation CRM built for the car business. Every conversation a salesperson starts — on the lot, at the gym, at their kid's game — gets captured, attributed, and synced to the rep's own inbox and your dealership CRM. No lead poaching. No floor rotator.

Automotive DMS

A complete dealership management system in your pocket. Desking, deal worksheets, F&I products, lender submission, trade valuations, and manager approvals — start to finish, one deal from first hello to funded.

AI Social Media Manager

A built-in content creator and social media manager for both the dealership and the individual salesperson. Generate inventory posts, captions, and short-form video from your stock — and schedule it straight to your pages. Your brand, your voice, on autopilot.

Vehicle Market Value Tool

A real market-value and appraisal engine used by salespeople, managers, GSMs, and GMs. Run a VIN, get acquisition, wholesale, trade, and retail numbers with explainability — so every offer you make is backed by live market data, not a guess.

Everything in one place

Personal rep storefronts
Deal worksheet & desking
Trade-in & market valuations
AI social content & video
Store & team analytics
Lead generation & attribution
Compliance & OEM cert
CRM handoff (ADF/XML)

Why we built it

The car business has always been stacked against the salesperson. The dealership owns the leads, the floor rotator hands out the ups, and the rep who actually built the relationship watches their deal get poached the moment the customer walks back in. Autotraxs flips that.

Every rep gets their own link — a personal storefront with inventory, payments, trade-in tools, and their contact, all one tap away. Every customer who uses it is locked to that rep, even when they come back later through a different path. The rep gets pinged the second their customer moves, and they call before the floor ever sees the up.

Managers get a real command center — team activity, attribution, deal flow, and CRM handoff across every rep. And the whole store gets a DMS, a market-value tool, and an AI social engine that turns inventory into content. One platform, start to finish. We put the power back in the salesperson's hands.

A lead-generation tool that grows a rep's own book of business
A complete deal worksheet — start to finish, one screen
A vehicle market-value tool reps and managers actually trust
An AI social media manager for the rep and the dealership
Attribution that protects the rep who earned the customer
CRM handoff so deals land on the rep's name, no double entry
GP

Founder

Gabriel Poland

From dealership floors in Mount Pleasant, Iowa to building the first platform that puts the salesperson first. Gabriel didn't theorize about what was broken in the car business — he lived it, and built Autotraxs to fix it.

Autotraxs

Top performers run their own book.

The first all-in-one automotive CRM, DMS, and AI social media manager. Your link, your inventory, your deals, your social presence — owned by you.

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